A Community Association Required a Plan for a Saturday’s Farmers’ Market that Would Draw Patrons From Other Parts of the City

The Client

A Community Association serving 10,000 citizens within a large metropolitan market.

The Challenge

To create a plan for a Saturday farmers’ market that would draw patrons from other parts of the city.

The Approach

The Principal researched the urban food scene in North America, spoke with vendors and led a strategic “SWOT” session with key staff. He then developed a number of recommended initiatives, GAANT chart and metrics for measuring success.

The Result

The client adopted the plan and felt confident in dealing with its various stakeholders prior to implementation.

Want to Know More?

If you have additional questions, please don’t hesitate to reach out.

Mark Olson
Managing Partner
Email Mark

Gord Forbes
Managing Principal
Email Gord

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